The Market

The auction industry experienced extensive growth in 2006. The National Auctioneer's Association reported $257.2 billion in total revenue generated. This represents a growth spurt of over 7% compared to last year. Residential real estate was one of the top performers by generating $18 billion, an increase of 12.5% over 2005. Art and antiques also experienced strong growth, a 6.6% increase to that of 2005.

The auction areas that Auctionation has chosen to specialize in are amongst the strongest performing categories of the total auction revenue:

• $13.7 billion: Commercial and Industrial Real Estate
• $14.2 billion: Residential Real Estate
• $12.0 billion: Commercial and industrial Machinery and Equipment
• $12.1 billion: Art, Antiques and Collectables

The Auctionation advantage over regular auction houses lies in two core aspects of our operation. First, we broadcast auctions live and interactively on our website where buyers from any geographic location can participate and compete against bidders on the auction floor. Secondly, Auctionation is a total auction solution; we take care of all aspects of the auction process in-house; no sub-contractors, in-house. If you are familiar with the auction process, you'd agree that this is a very favorable set-up for the bottom-line.

The Team

The partners, which make up the Auctionation team, have droves of experience that applies directly to our areas of auction specialization. Logically, the best chance of success is to operate in the auction market categories for which the team has a partner or two who are experts or are fully qualified in the area of specialization.

An overview of the partners' experience:

• 50+ years in General Contracting: property development including project viability assessment, building and liaising with architects, property value appraisals, customization, renovation and restoration building and construction.
• 15+ years in commercial and fine art studios.
• 50+ years experience in multimedia design and marketing, web application development and I.T. systems development and administration.
• 15+ years Auctioneer's experience including the refinement of online auction systems.
• 20+ years experience in business development and marketing to both B2B and B2C.

Skills and knowledge are unified by the past experience of working together on previously successful projects. During these years of association, the Auctionation partners have developed a keen sense of mutual respect and friendship. The team's primary motivation to drive Auctionation to success is fueled by this respect and friendship, not just to make a profit. Although making a buck comes very soon down the list of motivations.

The Opportunity

Auctionation has a very sound business and marketing strategy that is consistently updated as the company grows or the economic landscape changes. A team of the most competent professionals is delivering this strategy with very favorable results.

If you are interested in investing in Auctionation, we would like to set up a meeting to demonstrate these assertions and to discuss a mutually beneficial framework for the deal. Auctionation contact details are on the Contact Us webpage or just call (USA) 440.320.1684.